Jun 4, 2010

Connecting with Gardening Companies

Recently, Lisa, garden blogger at MillerTime, sent me the following question:

I was wondering if you'd be willing to share with me how you approach companies to do reviews. Your blog readership is certainly much more than mine, is that a big pitch point? I looked up my Google page rank and it was 4, which is actually higher than I thought. Would it help me to mention that? Any info would be greatly appreciated.

I've been getting this question a lot lately so I thought I'd turn it into a post where I can just direct future inquiries. The first thing I’d like to point out is that Lisa has been garden blogging as long as I have and considering she’s a more prolific blogger and posts about a wide range of gardening topics her readership is most likely larger than mine. Unless we compare stats from Google Analytics there’s no way of knowing. Second, a couple of years back I stopped using the Google Toolbar and stopped paying attention to page rank.  A marketer for a gardening company may feel different about page rank than I do and may be impressed by your page rank. When approaching a gardening company it couldn’t hurt to mention your pagerank, many online marketers live and die by pagerank.